About Us
A market leader in premium fragrance solutions, serving both the corporate and retail sectors since 2014.
Who We Are.
A legacy of excellence.
A commitment to quality.
We are a market leader in premium fragrance solutions, serving both the corporate and retail sectors with innovative, high-quality products that enrich everyday experiences.
With a strong legacy of excellence, we specialise in creating fragrances that inspire, delight, and leave a lasting impression. Our diverse portfolio includes home fragrances, air care solutions, personal care products, wellness offerings, and customised corporate gifting solutions designed to meet the unique needs of businesses and consumers alike.
Driven by innovation, quality, and customer satisfaction, we partner with leading organisations, hospitality brands, healthcare institutions, educational establishments, and retail networks to deliver fragrance solutions that elevate spaces, strengthen brand experiences, and create memorable moments.
At the heart of everything we do is our commitment to excellence, sustainability, and building long-lasting relationships with our customers through products that reflect trust, purity, and innovation. Founded in 2014, Faayah operates in sales & distribution.
At Faayah, our mission is to create meaningful experiences through fragrance, gifting, spirituality, and innovative cleaning solutions. We strive to develop thoughtfully designed products that enhance everyday living — bringing beautiful fragrances into spaces, joy into gifting, serenity into spiritual moments, and freshness into homes and workplaces.
Through continuous innovation, quality, creativity, and customer-focused solutions, Faayah aims to transform everyday products into memorable experiences.
We envision Faayah as a trusted partner for brands, businesses, institutions, and consumers, delivering innovative solutions that create value, strengthen brands, and enhance customer experiences.
Our vision is to continuously innovate, create, and collaborate, transforming ideas into thoughtfully designed products, solutions, and experiences that connect with people and add value to everyday life. We aspire to build long-term partnerships, explore new opportunities, embrace evolving market needs, and create solutions that combine Indian creativity with a global outlook.
Our Values
Innovation
Continuously exploring and creating unique fragrance solutions.
Quality
Uncompromising quality in every product we deliver.
Trust
Building trust through transparency and reliability.
Customer Commitment
Dedicated to customer satisfaction and long-term relationships.
Mariam Khan
Mariam Khan comes from a family where teaching, learning, and the continuous pursuit of knowledge and new skills have been deeply rooted and valued across generations. Growing up in an environment shaped by these principles, she developed an appreciation for learning, knowledge, and the importance of continuously expanding one’s understanding and capabilities.
She holds a Master’s degree in Commerce, which has provided her with a strong academic foundation and further strengthened her understanding of business and commerce. Alongside her formal education, Mariam has had the opportunity to further develop her business acumen through the guidance and mentorship of her two brothers, who lead Procurement and Projects at reputed organisations. Their experience and professional exposure provided her with valuable guidance, helping her broaden her understanding of business and develop a more informed perspective.
Drawing from this foundation of education, knowledge, professional exposure, and mentorship, Mariam gradually developed her entrepreneurial skills and business perspective. These experiences contributed to her growth as an entrepreneur and ultimately led her to take the lead at Faayah.
With a clear vision to build a strong and globally competitive enterprise, Mariam is focused on expanding Faayah’s international presence and significantly increasing its share in export markets in the coming years. Her approach is rooted in the values that have shaped her journey, bringing together traditional values, continuous learning, strategic thinking, and an entrepreneurial mindset.
Through this combination of knowledge, guidance, learning, and business perspective, she remains focused on creating sustainable growth for Faayah while strengthening its position and expanding its presence in international markets.
Priya Rai Yadav
Priya Rai Yadav has built expertise in sales, marketing, retail, and distribution through learning and experience. She began her career with an internship, selling mobile phones and developing an understanding of consumer behaviour, retail dynamics, and market relationships.
She gained expertise in retail and distribution, including product launches, market development, channel management, and distribution strategy. She expanded into product conceptualisation, design, and development, translating consumer and market insights into products.
With 19 years at Faayah, Priya has been integral to its journey and growth. She can learn, adapt, innovate, and take on responsibilities. She attributes her stability, growth, and success to mentorship and guidance, strengthening her commitment and shaping her leadership approach.
Ashita Patil
Ashita Patil comes from a family where her parents built their careers in Government Enterprises. Choosing to create her own path, she pursued a career in Sales and Marketing, completed her MBA, gained over five years of professional experience, and joined Faayah six years ago.
Ashita’s personality, determination, and strong desire to accomplish what she sets out to do are among her greatest strengths. Her ability to understand client requirements, convert opportunities into meaningful business, and ensure commitments are executed has consistently delivered results.
Beyond client management, she mentors the backend team and trains the retail sales force, helping build stronger capabilities across the organisation. Her hands-on approach, ownership mindset, and ability to bring teams together make her an important contributor to Faayah’s growth.
Looking ahead, Ashita aspires to build a long-term career with Faayah, grow alongside the organisation, and take the Corporate Business Cluster to new heights by creating a strong, sustainable, high-performing business.